1. From the real World – point out 5 companies from different sectors with justifications, which are pursuing Cost Leadership strategy.
  2. Walmart

Walmart targeted large customer-base by providing general merchandise at cheaper rates. The company grown by opening stores in smaller towns, controlling cost drivers by seeking efficiency out of their supply chain.

  • Amazon

Amazon is famous for providing its customers maximum value at lowest price and positioned itself as a reliable shopping portal in the eyes of its customers.

  • Southwest Airlines

Southwest Airlines established itself as a cost leader in the industry by offering domestic flights while focusing on efficiency of operations. Lower fares resulted in higher demand for its tickets and company save its marketing expenditures by selling tickets directly to customers via its website.

  • McDonald’s

McDonald’s offer relatively cheaper products to its customers as compared to its competitors.

  • Smitty’s Restaurants

Smitty’s offer their customers cheaper meals quickly. They spend very little budget on R&D and marketing.

  1. From the real World – point out 5 companies from different sectors with justifications, which are pursuing Product Differentiation strategy.
  2. Apple

Apple is following differentiating strategy for selling its laptops. Unique designs and features are the key features of Apple products that enables them not only to charge a premium price but also compete other companies in the market.

  • Sony

Sony incorporates unique features in its products that make them more attractive and profitable. Novelty and distinctiveness played major role in the success of its PlayStations.

  • Nike

Nike differentiated itself in the sports products market by producing high quality athletic wears that meet customer expectations.

  • Bose

R&D enable Bose to combat competition by differentiating products by introducing unique features that its competitors cannot offer.

  • Mercedes-Benz

Mercedes-Benz offer luxury and innovative high quality small cars, e-bikes and premium automobiles to targeted market.

  1. From the real World – point out 5 companies from different sectors with justifications, which are pursuing Focus strategy.
  2. Rolex
  3. Lamborghini
  4. Rolls Royce cars
  5. Pottery barn
  6. Ten Tree Apparel

These organizations compete on price but also stand out because they focus on serving a niche market.

  1. From the real World – point out 2 companies with justifications, which are pursuing Vertical Integration (Backward & Forward)
  2. Apple
  3. Samsung

In vertical integration, supply chain of the company is owned by company e.g. when a manufacturing company also controls the selling experience as well.

  1. From the real World – point out 2 companies with justifications, which are pursuing Diversification (Related & Unrelated)
  2. General Electric
  3. Coca Cola

The company following diversification strategy depends heavily on branding and other promotional tactics, along with patented products to create differentiation in the market.

  1. From the real World – point out a company with justifications, which are pursuing Strategic Alliance.
  2. Uber And Spotify

Customers are the main catalyst that drives decisions, promotional campaigns and force companies to get into strategic alliance with other businesses that results in successful consumer engagement and pleasant environment experience for the consumers.

  1. From the real World – point out a company with justifications, which are pursuing Merger and Acquisition.
  2. AT&T acquire Time Warner Inc.

Mergers and acquisitions can help companies in gaining a competitive advantage over their competitors or sometimes enable them to capture larger market shares in the industry.

Corporate FinanceStrategic ManagementFrom the real World – point out 5 companies from different sectors with justifications, which are pursuing Cost Leadership strategy.Walmart Walmart targeted large customer-base by providing general merchandise at cheaper rates. The company grown by opening stores in smaller towns, controlling cost drivers by seeking efficiency out of their supply...Capital Budgeting Techniques and Investment analysis